For those of you who have blogs published through FTP,you might have noticed the following message incorporated by google when you logged into blogger.

"FTP publishing will no longer be available after May 1, 2010 .You currently have blogs that are published using FTP. You must migrate your blogs to a new custom domain URL or a blogspot URL. To learn more, see our dedicated blog and help documentation."

One of our blogs was being published through FTP and we had noticed this message for quite some time while logged in blogger.We were in a dilemma whether to proceed with the migration or not considering the consequences involved in this. Eventually we had decided to proceed with the migration after going through the video at blogger-ftp.blogspot.com/2010/03/ftp-migration-tool-released.html.With the help of this video, we were able to perform the migration successfully ,by choosing the custom domain URL.

The video regarding the blogger migration tool was clear enough and we had to refer to this URL google.com/support/a/bin/answer.py?hl=en&answer=47283 for adding the CNAME to the DNS for our domain name registrar.So migration as such was not a difficult task.

Recently we had faced a unique solution with regards to Page Rank .In the index page for a particular site,we faced this situation:

example.com/: PR 4
example.com/index.php :PR 3

Though index.php is the default file for the site ,wherever the inner pages were linked to the home
page,we had given the following URL example.com/index.php.

Hence we noticed the split in page rank.

Page Rank , popularly known as PR in the SEO field is one of the most important factors to be considered while performing SEO optimization. Google ensures that this update take place once every 3 to 4 months.

Page rank is basically an important algorithm calculated by the Search Engine Giant Google ,and assigns a numerical value to each of the pages of an website. The numerical value is between 0 to 10,with the value 10 representing the maximum weight age. It can be seen in the Page Rank attribute of Google Toolbar. The previous update was held on December 31st 2008.The latest update of the page rank has taken place on April 2nd.

Here is a latest query and explanation put forth by a user of the forum
http://www.webmaster-talk.com/ in their SEO section.

"Alexa rank is a great intelligence tool for positioning your web site in your niche.
While page rank shows importance, alexa rank shows popularity.Together, makes more
accurate measures for your web site."

Here is one comment by "Gringo" posted on Feb 20th which is counter to the
above statement.There are other comments in the post supporting the comment

Some general queries regarding Google PR and Alexa PR:

1.Which is the most important PR-Google or Alexa?
2.Are the PR's based on traffic or backlinks?
3.How often do these PR's get updated?

The forum http://forums.seochat.com/google-page-rank-47/google-pr-vs-alexa-rank-23... discusses the above questions.Also ,note the comment posted on this forum by Coolrider on January 25th, 2009.