Terms used in SEO
admin — March 6, 2009 - 16:57
A new comer in the field of SEO might find certain terms to be like Greek and Latin to them.It would
really help them to have a basic idea of some of the following most common terms which are used in SEO.
Algorithm
The secret formula that a Search Engine utilises to determine which web pages it will rank for any particular keyword search as well as the the order in which those pages will appear in the SERPs.
Spider
Programs written to scan the web automatically for several reasons (to index web pages, for spamming
purposes, etc.) .These are also known as web robots, web crawlers, bots, internet bots.
Crawl
This is the main task of a spider .ie they crawl the web by collecting links leading from one web page to
another in order to obtain as many pages as they can.
Link
An image or text which, when clicked on, takes the user to another page on the web.
SEO – Search Engine Optimization
The art and science of improving a web site’s rankings in the Search Engine Results Pages (SERPs)
SERPs - Search Engine Results Pages
All the pages of results which appear once a search is made.
Page Rank
A very important aspect of SEO.It is Google’s measure of the relative value of a web page when
compared to all the other pages on the internet. Page Rank values move from 0 to 10, with 10 being the
highest.
PPC’s
Pay Per Click Ads-This is a form of online advertising where the advertiser pays for each visitor who
clicks on their ad and goes to his/her website.
Check further terms used in SEO in the forum
http://www.webmasterforums.com/search-engine-optimization-site-promotion...
ization-terms-definitions.html ,in the reply posted on Feb 22nd

