Most people these days prefer to utilize videos in their website, as it makes a great impact on the visitors viewing their sites. In order to drive traffic to your site, it is important to optimize the videos for seo .

A discussion in webconfs.com has focused on the importance of  video optimization.

The above thread in forums.webconfs.com/t3236-p2-video-optimization.html seems to have been going on for several months. Many people have expressed a positive future in the area of video optimization.
Also check out the link mentioned in the first posting of this thread.